Growing up in New Orleans, Drew Hurst frequented and worked at snoball stands. It was always his dream to open his own.
But his wife, Joy, wasn’t sure about all the sugar.
“I told him the only way I’d do it was if we could figure out a way to do a really good sugar-free snoball, and we’d offer a fruit option for health benefits,” Joy says.
So the couple partnered with friend Landon Snow to realize their collective vision: The Sno House, which opened on Jones Creek Road this summer. Their desserts are made with organic sugar and fruit juice. And yes, there is a sugar-free option, too.
The stand’s New Orleans-style snoballs are made with no dyes or artificial sweeteners. Its fruit puree-based snoballs are sweetened with cane sugar, and its sugar-free snoballs are sweetened with monk fruit.
The “Sno-berge” (right) is a lemon- or chocolate cream-flavored snoball stuffed with lemon or chocolate Gambino’s Bakery doberge cake (!!) and ice cream. It’s topped with whipped cream.
One of its signature snoballs, the original “Sno-berge,” is a lemon- or chocolate cream-flavored snoball stuffed with lemon or chocolate Gambino’s Bakery doberge cake and ice cream and topped with whipped cream.
Another signature dessert, its nectar cream soda float, is made with New Orleans nectar cream soda and mixed with ice cream. It is pink frothy goodness.
The Sno House also makes its own waffle cones fresh daily, and its stuffed snoballs are made with ice cream from the New Orleans Ice Cream Company.
“Our goal is to use locally produced ingredients from local vendors,” Joy says, “and to promote Louisiana and Baton Rouge.”
Joy and Landon grew up in the Jones Creek area and decided to open the snoball spot there to bring a fun, colorful dessert option to the area. The Sno House is hard to miss, thanks to the giant multicolored mural on its entrance, which was painted by their friend and local artist Todd Kepper.
“We just want our branding and marketing to add to Baton Rouge becoming a desirable place for businesses,” Landon says. “We wanted to add to the vibrancy, and specifically in Jones Creek, there’s nothing like that.” Find it on Instagram at @thesnohousebr
THE SNO HOUSE
5522 Jones Creek Road
Monday-Thursday, noon-8 p.m. Friday, 11 a.m.-8 p.m. Saturday and 2-7 p.m. Sunday.
OTHER BATON ROUGE SNOBALL STANDS
Brain Freeze Delights
3813 Florida Blvd.
536 N. Foster Drive
1115 Government St.
7269 Airline Highway
Cool Tiger Ice Snowballs
5355 Jones Creek Road
The Frozen Panda
9829 Airline Highway
Mrs. V’s Snowballs and Snacks
11635-11951 Sullivan Road
10770 N. Harrells Ferry Road
9534 Burbank Drive
3655 Perkins Road
14616 Tiger Bend Road
Way Cool Snowballs
7020 Antioch Road
What’s your favorite place to get snoballs? Tell us in the comments below.
This article was originally published in the August 2020 issue of 225 Magazine.